Yet, like any running tally, we know this list isn’t complete. The fact that it’s perpetually out of date (and yes, sometimes more than a little) is testament to the growth of RevMan in multifamily. So once again, we’re asking our readers to contribute. Who’s not on this list that should be? Send me an email here.

• AIMCO (PROFIT by Pricing Revenue Optimization Systems)
• Alliance Residential (LRO by The Rainmaker Group)
• Allison-Shelton Real Estate Services (LRO by The Rainmaker Group)
• Altman Management Companies (LRO by The Rainmaker Group)
• AMLI Residential (RentCheque)
• Apogee Residential, LLC (LRO by The Rainmaker Group)
• Archon Group (Price Optimizer by M|PF YieldStar)
• Archstone (LRO by The Rainmaker Group)
• AvalonBay Communities (LRO by The Rainmaker Group)
• Babcock Brown Residential (LRO by The Rainmaker Group)
• Berkshire Property Advisors (Price Optimizer by M|PF YieldStar)
• Carmel Partners (LRO by The Rainmaker Group)
• Camden Property Trust (Price Optimizer by M|PF YieldStar)
• Centennial Holding Company, LLC (LRO by The Rainmaker Group)
• Colonial Properties Trust (LRO by The Rainmaker Group)
• ConAm Management Company (LRO by The Rainmaker Group)
• Continental Properties Company (LRO by The Rainmaker Group)
• CWS Apartment Homes (Price Optimizer by M|PF YieldStar)
• Dominion Management, LLC (LRO by The Rainmaker Group)
• E&S Ring Management Corporation (Price Optimizer by M|PF YieldStar)
• Essex Property Trust (Price Optimizer by M|PF YieldStar)
• Equity Residential (LRO by The Rainmaker Group)
• First Choice Management Group, Inc. (LRO by The Rainmaker Group)
• First Communities (LRO by The Rainmaker Group)
• General Investment & Development (LRO by The Rainmaker Group)
• Grand Peaks Property Management (Price Optimizer by M|PF YieldStar)
• Griffis/Blessing, Inc. (Price Optimizer by M|PF YieldStar)
• Hirschfeld Properties, LLC (LRO by The Rainmaker Group)
• Holland Residential (LRO by The Rainmaker Group)
• Home Properties (LRO by The Rainmaker Group)
• IMT Residential (LRO by The Rainmaker Group)
• JBG Residential (LRO by The Rainmaker Group)
• JPI (Price Optimizer by M|PF YieldStar)
• Julian LeCraw Company (LRO by The Rainmaker Group)
• Jupiter Communities (LRO by The Rainmaker Group)
• The Kamson Corporation (LRO by The Rainmaker Group)
• Korman Residential (LRO by The Rainmaker Group)
• Landmark Residential (LRO by The Rainmaker Group)
• Laramar Group (LRO by The Rainmaker Group)
• Lincoln Properties (LRO by The Rainmaker Group)
• MC Companies (LRO by The Rainmaker Group)
• MEB Management Services (LRO by The Rainmaker Group)
• Mid-America Apartment Communities (LRO by The Rainmaker Group)
• Mission Residential (Price Optimizer by M|PF YieldStar)
• Morgan Group (Price Optimizer by M|PF YieldStar)
• Morgan Properties (LRO by The Rainmaker Group)
• NOI Capital Partners (LRO by The Rainmaker Group)
• Northland Investment Corporation (LRO by The Rainmaker Group)
• Pinnacle (Price Optimizer by M|PF YieldStar)
• Prometheus Real Estate Group, Inc. (Price Optimizer by M|PF YieldStar)
• Post Properties (LRO by The Rainmaker Group)
• PRG Real Estate Management (LRO by The Rainmaker Group)
• Regional Investment & Management (RIM) (LRO by The Rainmaker Group)
• Resource Residential (LRO by The Rainmaker Group)
• Sagebrush Capital Management (LRO by The Rainmaker Group)
• Sares-Regis (Price Optimizer by M|PF YieldStar)
• Shea Properties (Price Optimizer by M|PF YieldStar)
• Simpson Property Group (LRO by The Rainmaker Group)
• Steven D. Bell & Company (Price Optimizer by M|PF YieldStar)
• Switzenbaum & Associates (LRO by The Rainmaker Group)
• UDR, Inc. (Price Optimizer by M|PF YieldStar)
• Walton Communities (LRO by The Rainmaker Group)
• Waterton Residential (LRO by The Rainmaker Group)
• Weinstein Properties (LRO by The Rainmaker Group)
• Wilkinson Real Estate Advisors, Inc. (LRO by The Rainmaker Group)

Notice someone who’s not here who should be? Email me.

And remember, mark your calendar for the inaugural Apartment Revenue Management Conference September 12-14, 2011 in Park City, Utah.  You’re gonna wanna be there.

Attendees of “RealWorld 2010,” the new moniker for multifamily software maker RealPage’s annual user conference, will learn how Price Optimizer works in at least three different sessions.

Topics range from “Revenue Management 101” to “Eliminating Concessions” and focusing on best practices to get the most out of revenue management technology.

YieldStar Price Optimizer, which helps set prices for approximately 700,000 units nationally according to this post from Keith Dunkin, vice president of business development and client services at YieldStar, is one of two major revenue management solutions used in the multifamily industry today, along with the Rainmaker Group’s LRO software package.

You can check out the complete run down of RealWorld 2010 revenue management sessions, to be held in Las Vegas July 25-27, here. (While a session on the business side of the senior living market was originally cast in the revenue management track, and highlighted in this column, RealPage has re-categorized it as a general session on its Web site.)

Speakers include a veritable who’s who of apartment pricing pros, including UDR’s Chris Long, Greystar Realty Partner’s Tom Bumpass, Archon Residential’s Mark Van Tilburg, Camden Property Trust’s James Flick, Berkshire Property’s Ken Catmull and Trammell Crow’s Susan Vickery.

With that kind of star power, RealPage says attendees will see how revenue management can help properties reach their potential, while achieving premiums of two to five percent over market performance.

That range is just slightly higher than the two to four percent spread typically cited for revenue management in the apartment industry. But it’s also not surprising that RealPage is one-upping the revenue management ceiling this year, given the momentum many owners and managers are starting to see as the recovery takes shape.

Colonial Properties Trust, for instance, an LRO user, recently said it intended to push rents 7 to 16 percent at selected properties using its revenue management tools.

After this MultifamilyRevenue article highlighted that trend, Keith Dunkin, RealPage’s director of business development and client services, commented that YieldStar users were also experiencing a lift in the current environment.

“Now that markets have begun to turn, we have seen aggressive rent increase recommendations becoming more prominent and are confident that the Revenue Management systems will help to lead the market back up,” Dunkin wrote on the LinkedIn Apartment Pricing Professionals group. “In the latest ‘down market’ YieldStar partners benchmarked their performance to non-YieldStar assets and 3rd party data providers and are seeing an average effective revenue premium of 3 percent plus, with some experiencing several points above.”

You can see Keith Dunkin’s full comments on the LinkedIn group, here.

Are you a YieldStar or LRO user? What results are you seeing in this environment? Let us know on the LinkedIn Apartment Pricing Professionals page.

“We believe it is most efficient to find local management with local expertise, and we don’t expect a single fee manager to understand every market either,” says Kyle Ellis, one of the managing partners of Abacus. “We’re perfectly comfortable working with several ‘best-in-class’ management firms across our portfolio.”

The first major issue is when multiple fee managers are used they all use different data and their own internal metrics and strategies.

The second problem with using multiple fee managers is inconsistent reporting. “When there are different types of reports coming in, on different schedules, it can be quite difficult to keep up with what’s really going on out there,” Ellis says.   “What you want is a single, consistent, and methodical approach to pricing and an accurate and timely reporting solution that’s used by all managers.”

Abacus adopted a standardized pricing strategy by deploying RealPage’s Yieldstar revenue managemnent system to help eliminate many of the inconsistencies they were experiencing.

Revenue management systems for multifamily generate pricing based on several factors, including current and expected vacancies, projected demand, recent rental rates, amenities, lease term, move-in date and existing market dynamics. Optimized pricing can be achieved daily, which in turn will help operators generate more income and improved financial results.

Read more about the Abacus case and other Yieldstar case studies on optimized pricing here:

Multiple Fee Managers, One Revenue Management Solution