The AIM 2010 Conference theme – Many Marketing Channels: One Goal – reflects the needs of owner/managers and their service providers to master many channels to drive and validate their impact on net operating income. AIM 2010 will feature cutting-edge business education designed to help simplify using multiple marketing channels to achieve a targeted ROI [...]
Tag Archives: “apartment management”
Making Many Marketing Channels Drive ROI
Lincoln Finds 4.3% Lift with RevMan in Challenging Rental Markets
Automated Lease-Rent Pricing Solution Takes Guess Work, Emotion Out of Price Setting
Atlanta, GA (PRWEB) November 3, 2009 — Every company is addressing the current market challenges differently; some more aggressively and successfully than others. In late 2008, Lincoln Property Company decided to test a new price setting process to see if it could improve [...]
Maximizing Revenue Management
Using revenue-management programs to optimize rental rates is not a new concept, but perhaps not enough attention has been paid to the experts who make it work in the real world.
The November issue of UNITS magazine will feature an article profiling the Laramar Group and how it uses a pricing manager whose daily duties [...]
Technical White Paper Available – Implementing an Apartment Dynamic Pricing System
Is revenue management just a “black box?” Have the technical challenges been solved in creating a software that can optimize the rent yield in apartment communities? What’s the math behind revenue management? A new technical white paper answers these questions and many more.
In a recently published white paper, “The Implementation of an Apartment Dynamic Pricing [...]



