Tag Archives: aim

The Poor Man’s RevMan? Meet Market Comps

Think RevMan is just for the big guys? Think again. There’s a new tool out that can help do the pricing for you – sort of – for a fraction of the cost of a full-blown revenue management system. Dubbed Market Comps, it’s the latest offering from the real-time availability experts at Scottsdale, Ariz.-based VautWare, [...]

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Integrating Revenue Management and Property Marketing

Everyone wants to attract more renters in the door.  Is the right strategy to discount rent pricing or to spend more to stimulate awareness and drive traffic? Should we spend more in advertising to get more renters at today’s rent?  Is discounting as effective as changing the presentation of rent and fees?  How do you [...]

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Does RM Work? AMLI Case Study

Does revenue management work?  Steve Small of AMLI says yes.  At the 2008 AIM Conference, AMLI Executive Vice President Steve Small presented a case study of the impact of revenue management on  AMLI’s NOI growth performance relative to its REIT peers.  (Data was taken prior to the company’s purchase by Morgan Stanley.) According to a [...]

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