Category Archives: Conferences

The MF RevMan Question Heard Round the Web

By Joe Bousquin | March 14, 2011

Every once in a while, an Internet post takes on a life of its own. Think of Ted Williams, the golden-voiced former radio broadcaster who caught our attention on YouTube, or 10-year-old Maria Aragon, the Lady Gaga fan who achieved at least fleeting fame with her rendition of the singer’s “Born This Way.” Well, while [...]

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RevMan in the Recession: Listen to Davidoff and Steiner Jovanovic

By Joe Bousquin | July 8, 2010

If you still need evidence of how revenue management can help stop the bleeding in a falling market, or get you to the top faster in a rising one, listen to the tete-a-tete between Archstone’s Donald Davidoff and RealPage’s Janine Steiner Jovanovic during the Multifamily Executive Virtual Conference. The two multifamily revenue management mavens outlined [...]

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Integrating Revenue Management and Property Marketing

By Steve Lefkovits | December 31, 2008

Everyone wants to attract more renters in the door.  Is the right strategy to discount rent pricing or to spend more to stimulate awareness and drive traffic? Should we spend more in advertising to get more renters at today’s rent?  Is discounting as effective as changing the presentation of rent and fees?  How do you [...]

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